时间:2025-03-01 03:19:37 来源:网络整理编辑:時尚
Pokémon Gohas emerged in just a few days as a cultural phenomenon. In an even shorter amount
Pokémon Gohas emerged in just a few days as a cultural phenomenon.
In an even shorter amount of time, it's also looking like a savior for Nintendo.
The hope that Nintendo may have finally cracked mobile gaming sent shares in the company soaring, adding around $7 billion to the value of the company in the past couple days of trading in Japan.
The frenzy reflects just how unexpected of a success Pokémon Gohas been, and how low expectations have been for the Japanese video game company.
Nintendo had previously eschewed mobile gaming, a stance that its former CEO Satoru Iwata has been walking back in recent years. Nintendo launched its first mobile game, Miitomo, in conjunction with DeNA in February.
Now, there's some thought that the success of Pokémon Gohas shown that when Nintendo wants to do mobile, it can produce hits with its stable of popular characters.
Tweet may have been deleted
Analysts are cautiously optimistic, noting that initial user statistics and the game's structure are conducive to getting people to spend money.
"As users build their Pokemon inventory, spending money becomes needed to store, train, hatch, and battle," wrote Macquarie Capital Securities analyst David Gibson.
The game quickly rose to become the top grossing game in the U.S., Australia and New Zealand -- the only three regions in which it has been released so far. Its upcoming launch in the United Kingdom, Europe and Japan is expected to be similarly successful.
The main issue, as Gibson pointed out, is that Nintendo only gets a cut of the money.
Nintendo's interest here is slightly convoluted. Nintendo owns part of The Pokémon Company, with Japanese video game companies Game Freak and Creatures also owning pieces of Pokémon.
Nintendo also owns a piece of Niantic, thanks to a $20 million funding round that included Nintendo, Google and The Pokémon Company.
That means the cash from Pokémon Gois split between Apple's App Store, Niantic, The Pokémon Company and Nintendo.
There's also some doubt about whether Pokémon Goand any other mobile game can sustain the kind of momentum that would result in a meaningful difference for Nintendo.
"The recent share price rally accordingly looks excessive based on profits from Pokémon Goalone," Nomura analysts said in a note.
Just what Nintendo has in mind for mobile in the long term, however, isn't entirely clear. The company is readying its newest console, the secretive "NX," which could be a handheld piece of hardware similar to its 3DS.
Whether or not Pokémon Goends up driving financial success for Nintendo, investors are clearly looking for reasons to believe in the company's mobile strategy. In March, Nintendo shares jumped 8% after Miitomoproved to be a small hit.
If Pokémon Godoes end up being the start of something huge, not just as its own game but also for Nintendo's broader mobile strategy, investors that jumped in early could reap rewards.
And if Nintendo can replicate even some of Pokémon Go's success with titles from Zelda or Mario Bros., it would be in line for a far bigger payday.
Tweet may have been deleted
Have something to add to this story? Share it in the comments.
TopicsNintendoPokemon
Chinese gymnastics team horrifies crowd with human jump rope2025-03-01 03:01
武漢俱樂部 :全力支持李霄鵬為國征戰 祝福一切順利2025-03-01 02:39
富力官方 :周煜辰右膝前交叉韌帶斷裂 需82025-03-01 02:36
卡裏克:讓C羅打替補不是問題 尚未與朗尼克交流2025-03-01 02:22
Chinese gymnastics team horrifies crowd with human jump rope2025-03-01 02:00
新華社專訪王霜:與世界強隊差距在拉大 人家大步跑我們小步追2025-03-01 01:40
曼聯結束3輪不勝距歐冠區僅3分 本季雙殺倫敦雙雄2025-03-01 01:32
曼聯阿森納最強11人 :C羅不在鋒線 小貝範尼未入選2025-03-01 01:02
U.S. pole vaulter skids to a halt for national anthem2025-03-01 00:43
媒體人:洛國富蔣光太大概率不參加聯賽 國腳麵臨殘忍賽程2025-03-01 00:42
Balloon fanatic Tim Kaine is also, of course, very good at harmonica2025-03-01 02:58
破咒還是啞火 ?C羅戰阿森納15場6球 但主場僅1球2025-03-01 02:47
打太極?登貝萊表態願意留隊 但拒絕巴薩首份報價2025-03-01 02:20
獲C羅點讚賬號 :得到偶像認可 榜樣讓世界更美好2025-03-01 02:08
Australian football makes history with first LGBT Pride Game2025-03-01 01:54
富力官方 :周煜辰右膝前交叉韌帶斷裂 需82025-03-01 01:26
巴薩官宣副隊長將接受手術治療 續約難產或明夏離隊2025-03-01 01:20
武漢俱樂部:全力支持李霄鵬為國征戰 祝福一切順利2025-03-01 01:14
Visualizing July's astounding global temperature records2025-03-01 01:13
曼聯阿森納最強11人 :C羅不在鋒線 小貝範尼未入選2025-03-01 01:06