您的当前位置:首页 >知識 >【】TopicsSnapchatSocial Media 正文
时间:2024-09-20 09:45:16 来源:网络整理编辑:知識
Snapchat is about to have a couple of really good years.。The company will see huge gains in the numb
Snapchat is about to have a couple of really good years.。
The company will see huge gains in the numbers of its U.S. users, according to a new report from market research firm eMarketer.。
SEE ALSO:Why Snapchat and smartphone beauty filters need a culturally inclusive update 。Snapchat reports that right now it has about 150 million daily active users worldwide. The company doesn't break out how many of those users are in the United States, but eMarketer estimates that the app will have about 58.6 million monthly users in the U.S. in 2016.。
But those numbers are set to change dramatically, according to the company's research. The firm predicts that the company will see a 27.2 percent increase in user growth in 2016 and another 13.6 percent increase in 2017.。
Thanks for signing up! 。
The report notes that growth will likely stabilize by 2018 with only "single-digit" increases as "the Snapchat audience is expected to be substantially larger than it is today." Still, that's a huge amount of growth for a company that is already outpacing Twitter and many other rivals.。Credit: eMarketer。
The report also predicts that Snapchat, once known for its predominantly teenage user base, will continue to grow in popularity among older users. The app's U.S. user base is roughly 70 percent millennials right now, according to eMarketer, but their share is set to go down to just 56 percent by the end of 2020.。
That's good news for Snapchat, which is widely believed to be eyeing an IPO for sometime in the not-so-distant future. But before that happens, the company still needs to prove it can reliably make money -- and a lot of it. And, as we've noted previously, if Snapchat hopes to realize those goals, it will need to both grow and diversify its user base. 。
Right now, the company makes the bulk of its revenue from advertising -- think sponsored lenses, geofilters and the adds you see in Discover -- and a bigger, more diverse set of users will certainly be a boon for both advertisers and Snapchat's bottom line.。
Correction: An earlier version misstated Snapchat's current user base. The app has 150 million daily active users.。
How Hyperloop One went off the rails2024-09-20 09:44
本澤馬單季42場42球!老佛爺 :沒人能搶走他的金球2024-09-20 09:26
亞冠收官戰泰山隊將帥亮出態度 最強陣容要踢出最好比賽2024-09-20 09:23
河北俱樂部 :感謝協商離隊球員為球隊長期穩定發展做出的犧牲2024-09-20 09:18
The five guys who climbed Australia's highest mountain, in swimwear2024-09-20 09:10
吳龑發文告別河南隊:信守承諾感恩懷德 但願明年中超重逢2024-09-20 08:33
邁斯托羅維奇已與海港解約 加盟後因傷一直未出場2024-09-20 07:43
皇馬關鍵人物希望重簽C羅 預付費用不超1000萬鎊2024-09-20 07:42
This company is hiring someone just to drink all day2024-09-20 07:27
球迷不滿姆巴佩沒傳球給梅西 社媒炮轟 :他最自私2024-09-20 07:01
Hiddleswift finally followed each other on Instagram after 3 excruciating days2024-09-20 09:22
曝西班牙人考慮邀卡納瓦羅執教 武磊或將迎來轉機2024-09-20 09:15
瓜帥 :主動權在曼城手中 名宿:輸皇馬是唯一阻礙2024-09-20 09:10
本澤馬單季42場42球 !老佛爺:沒人能搶走他的金球2024-09-20 08:57
Wikipedia co2024-09-20 08:55
人民日報體育:中國足球仍在艱難跋涉 未來要靠自己踢出來2024-09-20 08:47
戴偉浚發文:回歸正常期待新賽季 為深圳贏得更多的榮譽2024-09-20 08:38
依然王者!C羅17球升至英超射手榜第2 創不老紀錄2024-09-20 07:58
Singapore rolls out video2024-09-20 07:32
哈蘭德帽子戲法向曼城正名 緬懷拉伊奧拉 :最棒的2024-09-20 07:00