时间:2025-04-02 09:46:00 来源:网络整理编辑:休閑
Google and Facebook currently have a near-duopoly stranglehold on the mobile ads market.。But the tra
Google and Facebook currently have a near-duopoly stranglehold on the mobile ads market. 。
But the trajectory of each company's growth in the sector has worried some of the search giant's investors, who see the social network eating into Google's share of the business.。
Thursday's earnings release from Google parent Alphabet, however, suggests the company's efforts to turn this situation around have been at least partly successful.。
SEE ALSO:Waze wants to help people keep up with their 'favorite brands'。The Mountain View company reported earnings and revenue on Thursday that surpassed Wall Street's already-rosy estimates.。
Google pulled in revenues of $22.5 billion and earnings per share of $9.06, beating the Thomson Reuters consensus predictions of $22.1 billion and $8.64 respectively.。
Executives credited the boost to its mobile ads business — particularly strong forward momentum in mobile search and YouTube ad sales. 。
Research firm eMarketer estimates that 60 percent of Google's ad revenues will come from mobile this year, up from 46 percent last year. Meanwhile, Facebook derives a whopping 82 percent of sales from ad on smartphones.。
Thanks for signing up!。
As of last fall, the firm's analysts say Google still owns a larger chunk of the mobile market — 32 percent versus 19 percent — but Facebook's slice is expected to continue to rapidly grow, while Google's is projected to stagnate. 。
Google is still primarily an advertising business, the largest on the internet, but it also has its fingers in several other pies, including subsidiaries, hardware sales and pet ventures. 。
The company launched a new line of devices earlier this month — including its first-ever smartphone, the Pixel — leading some to even speculate whether Google was turning into a hardware company (It's not, according to these numbers). 。
Google didn't break out specific numbers on pre-order sales for these products, and in many respects it's still too early to gauge their success. 。
The company has also been trimming down some of its more ambitious bets in a bid to tighten focus on its core business.。
Google announced Wednesday that it would lay off members of its Fiber division — a massive undertaking to lay optics cables that would bring internet access to households — as it switched to more efficient wireless methods.。
It also recently spun off its driverless car business into a separate entity within the Alphabet umbrella.。
Watch MTV's Video Music Awards 2016 livestream2025-04-02 09:34
曝人和未提交準入材料解散成定局 球員或轉至黑龍江隊2025-04-02 09:34
巴薩酸不酸 ?蘇亞雷斯斬獲西甲第17球 已超上賽季2025-04-02 09:14
圖赫爾經曆蜜月期10場不敗 連贏熱刺馬競利物浦2025-04-02 08:17
Major earthquake and multiple aftershocks rock central Italy2025-04-02 07:54
絕望一幕 !克洛普場邊怔怔出神 目瞪口呆長達20秒2025-04-02 07:41
盤點馬德裏德比最具代表性5球員 勞爾拉莫斯領銜2025-04-02 07:37
凱恩天外飛仙預定普斯卡什候選 獨造29球英超第一2025-04-02 07:34
Airbnb activates disaster response site for Louisiana flooding2025-04-02 07:07
曝蘇寧外援中衛加盟巴甲勁旅 雙方簽約一年零八個月2025-04-02 07:03
The five guys who climbed Australia's highest mountain, in swimwear2025-04-02 09:38
拉波爾塔要挖深圳主帥 瓜帥發來賀電:巴薩萬歲2025-04-02 09:35
弗蘭:我夢想能為這支馬競踢球 西蒙尼開創新紀元2025-04-02 09:19
大連人已與哈姆西克敲定解約 主帥未到位首選仍是外教2025-04-02 09:13
Aly Raisman catches Simone Biles napping on a plane like a champion2025-04-02 09:01
卡納瓦羅發視頻回憶球員生涯首秀:28年前的今天夢想成真2025-04-02 08:40
泰山隊冬訓安排多場熱身 費萊尼萊昂納多或本周歸隊2025-04-02 08:14
皇馬高層:馬競的手球應判點球 又因這裁判倒黴了2025-04-02 07:34
Tyler, the Creator helped Frank Ocean celebrate 'Blonde' release in a delicious way2025-04-02 07:29
弗裏克 :哈蘭德來拜仁接班萊萬 ?生活中沒有不可能2025-04-02 07:13