Snapchat is doing remarkably well in Australia, new figures released by Snap Inc. show. 。

For the first time, the company has revealed how many Australians are daily active users on the platform. And it's a cool 4 million.
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According to a 2015 report from Deloitte, Australia has 15 million smartphone users, making the market's active Snapchat audience a pretty significant one. No wonder we're getting slapped with all those branded lenses on the daily. 。

SEE ALSO:Snapchat Spectacles: The teardown。

Demographics-wise, Australia imitates global trends almost identically, with 18-to-24-year-olds dominating the platform at 31 percent and 25-to-34-year-olds coming in a close second at 28 percent.
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Snapchat has 150 million users daily, a company spokesperson told。 Snapchat has 150 million users daily, a company spokesperson told
。Mashable
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via email. Two thirds of daily users create content, as well as view the content of others.。

The announcement of Snap's Australian Snapchat user statistics comes a few months after the company set up shop in Australia, opening a Sydney office staffed with around 15 sales, operations and partnerships employees.
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。The brand has been pushed Australian-specific initiatives increasingly in 2016, from releasing on-demand geofilters and partnering with local publications like。

news.com.au。

news.com.au。

to launch market-relevant discover features.。

They've also taken to dropping live stories of Australian events like the ARIA Awards and the upcoming Splendour in the Grass music festival.。 Themed lenses have also been embraced by international brands in the local market.。Everyone from Chanel, McDonalds, Kit Kat and, awkwardly, Australia’s right-leaning Liberal party have jumped at the chance to create their own lens in the snap-happy region.。

According to。

According to。

AFR。

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, Australia has 12 million daily active users on Facebook and 7 million daily active users on Instagram.
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To date, Twitter hasn't revealed it's numbers in the Australian market when it comes to daily use. 。

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We'll have to wait and see whether Australia's Snapchat enthusiasm can translate to Snapchat Spectacles sales.。

That's if they're ever released here. 。Featured Video For You。This smart mirror is actually a giant iPhone
。TopicsSnapchatSocial Media。