时间:2025-07-19 06:18:28 来源:网络整理编辑:娛樂
Want to have the best day ever?! Bumble and Barbieare teaming up to help. The dating app is the late
Want to have the best day ever?! Bumble and Barbieare teaming up to help.
The dating app is the latest to collaborate with Warner Bros. Pictures (in what is an increasingly long list) ahead of Greta Gerwig's upcoming film. The collaboration entails Bumble users getting words of encouragement from the film's Barbies and Kens, who will direct daters to use "Compliments", an in-app feature that helps people spark conversations.
The Bumble-version of Barbies and Kens will be around from today until July 26. From an initial glimpse, it seems the cast — including Margot Robbie, Ryan Gosling, Simu Liu, Issa Rae, and others — pop up with motivational pre-recorded messages and examples of positive reactions and compliments ("Your taste in movies? Sensational", "Your bio? chefs kiss"), then guiding users to send compliments to their potential matches.
"Barbies and Kens have a strong support system in each other," says Cameron Curtis, executive vice president of global digital marketing at Warner Bros. "We are excited to bring that to people on Bumble — and point to how this comes to life in Barbieon the big screen in theaters."
Bumble says that this creative overlap between the app and the film is helping to illustrate "the power of kindness", according to CEO Whitney Wolfe Herd.
Tweet may have been deleted
"'Compliments' is just one of the many ways we empower our community to lead by example and make more meaningful first moves," says Herd. "We’ve seen this approach lead to a higher likelihood of matching and quality chats amongst our members, and we’ll continue to engineer kindness into everything we build."
So be like Barbie and her counterpart, and spread some positivity today. Online dating needs it.
TopicsApps & SoftwareFilm
Olympics official on Rio's green diving pool: 'Chemistry is not an exact science'2025-07-19 06:09
'Spider2025-07-19 06:04
What will Trump's presidency mean for technology?2025-07-19 05:59
Murderous K2025-07-19 05:04
Ivanka Trump's unpaid interns share cringeworthy financial advice2025-07-19 05:02
7 signs the news you’re sharing is fake2025-07-19 04:26
Dude drank the world's largest pumpkin spice latte in under 2 minutes2025-07-19 04:10
Model slams brands using fur in fashion after walking off photoshoot2025-07-19 04:10
Olympian celebrates by ordering an intimidating amount of McDonald's2025-07-19 03:47
Muggles rejoice, the Quidditch Premier League is now a thing and it looks badass2025-07-19 03:45
5 people Tim Cook calls for advice on running the biggest company in the world2025-07-19 06:10
NASA unveils 'food bars' to feed astronauts on long space journeys2025-07-19 05:56
Jennifer Hudson, Ariana Grande to end 'Hairspray Live' show with special duet2025-07-19 05:27
Bruce Springsteen rescued by veterans after motorcycle breaks down on Veterans Day2025-07-19 05:14
Chinese gymnastics team horrifies crowd with human jump rope2025-07-19 05:13
Google Earth VR is the godlike virtual reality experience we've been waiting for2025-07-19 05:12
Company kind of apologises for stationery covered in curse words2025-07-19 04:39
Boy who wrote touching letter to child war victim melts our hearts again2025-07-19 04:25
Olympic security asks female Iranian fan to drop protest sign2025-07-19 03:45
How, where and when you can finally buy the NES Classic2025-07-19 03:35