时间:2024-09-20 06:33:24 来源:网络整理编辑:綜合
Google has apologized repeatedly to outraged British brands and government groups that found their a
Google has apologized repeatedly to outraged British brands and government groups that found their ads surfacing on hateful YouTube videos.。
Now it's finally delivering on its promise to do better.。
The company announced a host of changes to its advertising systems on Tuesday meant to give brands more control over where their ads appear. 。
SEE ALSO:Google swears ads will stop showing up in the absolute worst places 。The move comes after the 。 Times of London 。 set off a firestorm with reports that major advertisers were being featured alongside terrorist sympathizers, Nazis and other extremists on YouTube.。
Several big brands have pulled their ads from the platform in response over the past few days, and Google was called before UK authorities last Friday to explain itself. 。
"We know that this is unacceptable to the advertisers and agencies who put their trust in us," Google chief business officer Philipp Schindler wrote in the blog post announcing the changes.。
"Starting today, we’re taking a tougher stance on hateful, offensive and derogatory content."。
Thanks for signing up! 。
First off, Google will now exclude "potentially objectionable" content by default. Previously, advertisers had to specify if they wanted to play it safe, but now it's the other way around.。
"Starting today, we're taking a tougher stance on hateful, offensive and derogatory content" 。
Google will also start allowing advertisers to blacklist individual YouTube channels and sites. The option was only available by "topic" or "category" before now.。
Beyond that, Google said it would crack down harder on videos that involve harassment on the basis of "race, religion, gender or similar categories" -- something it would seem should already be included in the site's blanket ban on hate speech.。
The company claims it's beefing up the number of staff charged with reviewing advertisements and developing AI tools for detecting violations.。
The whole ordeal comes amid growing tensions between big platforms like Google and Facebook and the advertisers that buy ad space with them. 。
Marketers are increasingly fed up with problems like rampant ad fraud, faulty measurements and sketchy placements. Many leading industry figures have recognized that collective action like the UK boycott is the only way to counterweight the duopoly power Google and Facebook have in the online market.。
Featured Video For You。
You can now play 'Solitaire' and 'Tic2024-09-20 06:03
解析國安名單 :10名新秀爭奪U23機會 新援能否提升火力2024-09-20 05:27
武磊時隔197天再獲聯賽首發 此前已連續替補24場2024-09-20 05:21
曝足協將開會研究歸還引援調節費 金額超過十億2024-09-20 05:15
One of the most controversial power struggles in media comes to a close2024-09-20 05:00
曼城官方:已就哈蘭德轉會達成協議 球員將於7月1日加盟2024-09-20 04:59
博格巴五下家難定 :巴黎尤文情兩難 皇馬巴薩替誰2024-09-20 04:51
海港新賽季名單及號碼:恩迪亞耶披10號 張琳芃5號2024-09-20 04:13
Make money or go to Stanford? Katie Ledecky is left with an unfair choice.2024-09-20 04:01
拉爾森 :大連人欠薪已久 我已經按規定解除了合同2024-09-20 03:49
Twitter grants everyone access to quality filter for tweet notifications2024-09-20 05:58
詹俊 :哈蘭德+曼城僅有一隊尚可抵擋 姆巴佩+皇馬2024-09-20 05:51
拜仁VS斯圖加特首發 :萊萬穆勒領鋒線 薩內缺席2024-09-20 05:43
曼城標價6000萬歐出售熱蘇斯 一進一出哈蘭德≈0?2024-09-20 05:41
You will love/hate Cards Against Humanity's new fortune cookies2024-09-20 05:17
曝中足聯考察海口觀瀾湖基地 第三賽區或放棄山東日照2024-09-20 05:16
郭田雨隨隊葡超保級難定去向 繼續留洋OR重返中超需權衡2024-09-20 05:12
實力坑隊友!尤文神經刀曬自拍 不慎曝博努奇裸照2024-09-20 04:02
Metallica to seek and destroy your eardrums with new album this fall2024-09-20 04:01
成都蓉城官方 :萊昂納多等3人離隊 胡勇發等14名球員外租2024-09-20 03:50