时间:2025-04-04 05:14:32 来源:网络整理编辑:熱點
It's not a great time for cable companies, what with the cord cutting and competition and such. Disc
It's not a great time for cable companies, what with the cord cutting and competition and such.
Discovery Communications, which is home to cable channels like Discovery channel and Animal Planet, knows this, so they're bringing in some additional firepower.
SEE ALSO:TV ratings will now include Hulu Live and YouTube TVDiscovery announced on Monday that it would be buying Scripps Networks Interactive for $14.6 billion, adding a variety of major cable brands including HGTV, the Food Network and the Travel Channel.
The deal means Discovery would have almost 20 percent of total U.S. cable viewership.
Bigger is better in the cable world, particularly now. Companies like Discover get paid by distributors to carry its cable offerings. Those deals are subject to intense negotiations which have not been great for channel operators like Discovery. Fewer people subscribing combined with bigger distributors (which have more power in negotiations) have provided a brutal double-whammy on cable providers.
Tweet may have been deleted
Cable companies, in turn, have been merging to keep pace with distributors. Monday's deal is yet another move to make a bigger company that's able to push back against distribution partners.
Then, there's the internet. Cable companies are still working on taking their brands online, where size is also important.
"The combined company will deliver 7 billion monthly short-form streams, bringing together Scripps’ established expertise in short-form video creation with Discovery’s investment in Group Nine Media to create a new scale player with a strong ability to compete for audiences and ad dollars," Discovery noted in a press release announcing the deal.
These glasses hide a fitness tracker on your face2025-04-04 05:12
Hillary Clinton reveals to 'Humans of New York' what it takes to be a woman in politics2025-04-04 04:33
Dude unexpectedly snaps the perfect sunset wedding photo2025-04-04 04:30
Beyoncé celebrated her 35th birthday with a 'Soul Train' bash2025-04-04 04:23
Is Samsung's Galaxy Note7 really the best phone?2025-04-04 04:21
High school boy trolls newspaper by dedicating quiz win to Harambe2025-04-04 03:52
These pics of a burnt Samsung Galaxy Note 7 are terrifying2025-04-04 03:18
Map shows creepy clown sightings across multiple U.S. states2025-04-04 03:06
Is Samsung's Galaxy Note7 really the best phone?2025-04-04 02:42
Bindi Irwin pays tribute to her 'hero' dad Steve on Aussie Father's Day2025-04-04 02:30
Honda's all2025-04-04 04:49
Huawei’s 8.42025-04-04 04:48
Dude unexpectedly snaps the perfect sunset wedding photo2025-04-04 04:47
Map shows creepy clown sightings across multiple U.S. states2025-04-04 04:42
'The Flying Bum' aircraft crashes during second test flight2025-04-04 04:40
Athlete's daredevil wheelchair stunt officially opens the 2016 Paralympic Games2025-04-04 04:32
Genre films to put their stamp on the Toronto International Film Festival2025-04-04 04:15
Apple unveils iPhone 7 and 7 Plus without headphone jack2025-04-04 04:03
This chart shows just how high Simone Biles can jump2025-04-04 02:57
'Pokémon Go' is coming to the Apple Watch2025-04-04 02:53