时间:2024-09-20 08:51:29 来源:网络整理编辑:綜合
Just a few months after Instagram introduced ads in search results, TikTok is doing the same thing.
Just a few months after Instagram introduced ads in search results, TikTok is doing the same thing. In both cases, it's a little shocking that it took thislong.
TikTok announced the change in a blog post meant for advertisers on Tuesday. Folks who spend money to promote content on TikTok will be able to flip a toggle that will make their ad content show up alongside organic search results when a user searches for something. The ads will show up based on "relevancy" and "user intent" (though TikTok's blog post didn't clarify how those things are being calculated)," so their placement won't be totally random.
This may sound insidious, and maybe it is, but at least it's not hard to spot an ad on TikTok. The new ads in the search feed will have a "Sponsored" tag on them so they're easy to discern from the stuff you actually want to see. And who knows, with TikTok dominating so many people's screentime these days, maybe you dowant to see ads on there. It certainly makes sense from an advertiser perspective.
Between this and TikTok aiming to launch its own e-commerce platform at some point, it may not be long before the app does a lot more than just feed users an algorithmic slurry of videos.
TopicsTikTok
Plane makes emergency landing after engine rips apart during flight2024-09-20 08:27
Taco Bell teases a hungry nation with spicy lava chicken chips2024-09-20 08:19
Evernote reverses controversial privacy policy but damage is already done2024-09-20 07:59
Facebook rolls out another method to make you watch Live videos2024-09-20 07:53
Dressage horse dancing to 'Smooth' by Santana wins gold for chillest horse2024-09-20 07:38
This airline sacrificed a goat on the tarmac before its flight took off2024-09-20 07:11
P.S.A. for everyone who got a drone this Christmas: Don't break the law2024-09-20 06:44
Technology meets nature in beautiful 'Plant Your Mac' photo series2024-09-20 06:41
This German startup wants to be your bank (without being a bank)2024-09-20 06:27
Man creates 112024-09-20 06:14
The Weeknd teases new music in Instagram post2024-09-20 08:24
Of course Matthew McConaughey faked an Australian accent for a year2024-09-20 08:13
Double parker receives shoppers' wrath in the form of shopping carts2024-09-20 07:31
21 incredible innovations that improved the world in 20162024-09-20 07:27
Daughter gives her 1002024-09-20 06:57
Pioneering bionic eyes are being given to 10 blind people2024-09-20 06:55
'The Daily Show' made a perfect Donald Trump2024-09-20 06:53
Taco Bell teases a hungry nation with spicy lava chicken chips2024-09-20 06:46
J.K. Rowling makes 'Harry Potter' joke about Olympics event2024-09-20 06:44
The best 'Mega Man' games ever are going mobile2024-09-20 06:24