时间:2025-04-02 09:38:26 来源:网络整理编辑:休閑
LAS VEGAS -- How does a non-tech company get in on the tech-heavy world of International CES? Build
LAS VEGAS -- How does a non-tech company get in on the tech-heavy world of International CES? Build an enormous booth, send out a slick marketing video and get Nick Offerman to make an appearance.
At Thursday's American Greetings press event, people lined up to see a new product the card company promoted as "a device like no other."
The device in question: Just a paper greeting card. American Greetings, you trolled us all.
SEE ALSO:Wise human Nick Offerman reads more shower thoughts, hurts your brainThe event marked the launch of the #DeviceLikeNoOther campaign, which serves to promote the use of greeting cards to build more meaningful connections between loved ones. Or, you know, something like that.
Offerman, an avid woodworker, feels like a natural fit for a campaign launch that highlights old-fashioned "technology."
Indeed, Offerman says he grew up in a card-giving family and it's a tradition he's kept with his wife.
"When I started dating my wife -- her name is Megan Mullally, she's a very beautiful actress and singer and goddess -- she and I loved giving each other cards," he told a crowd at the press event. "It's a very important part of our relationship, and so we've continued that practice.
"Even though there are times when it's more appropriate, of course, to send a text or an email ... when you really want to get a sentiment across, there's nothing like the artifact of the handwritten card."
So, how does Offerman feel about being a non-tech person at the center of CES?
"It's fascinating," he told Mashable. "I like to be as inclusive as possible, and I depend on technology. I just usually have smarter people than me telling me what I need to pay attention to this year. So it's really fascinating to try to be here and communicate with a group of people that are all smarter than me, and fascinated in all of this math and science that will make our world a better place."
As for attendees who showed up to see the latest in greeting card technology, not everyone was thrilled with the review.
As one disappointed industry buyer told Mashable: "It's just mail."
TopicsCES
Satisfy your Olympics withdrawals with Nike's latest app2025-04-02 08:51
利物浦前瞻 :贏球有望逼近榜首 薩拉赫衝名宿記錄2025-04-02 08:42
比賽日:塞爾塔讀秒絕殺42025-04-02 08:21
米蘭VS那不勒斯首發 :吉魯衝鋒伊布替補 凱西登場2025-04-02 08:19
Old lady swatting at a cat ends up in Photoshop battle2025-04-02 08:14
舒梅切爾:曼聯球員無職業精神 他們對輸球無所謂2025-04-02 07:57
切爾西前瞻:阿布時代告別戰 ?3500場裏程碑紀錄2025-04-02 07:49
利物浦VS西漢姆首發 :薩拉赫馬內領銜 迪亞斯出戰2025-04-02 07:30
PlayStation Now game streaming is coming to PC2025-04-02 07:24
國足魔鬼訓練防止崩盤 入籍球員們將飛赴迪拜會合2025-04-02 07:08
This app is giving streaming TV news a second try2025-04-02 09:22
記者辟謠吳少聰張修維嚴鼎皓頂薪留隊:稅前60萬確實太少2025-04-02 09:20
李磊替補登場失誤送兩球 草蜢隊22025-04-02 09:17
藍軍鐵衛通過巴薩體檢!年薪500萬歐 將簽5年長約2025-04-02 09:13
Fyvush Finkel, Emmy winner for 'Picket Fences,' dies at 932025-04-02 08:54
曼市德比身價:丁丁B費9000萬領跑 三獅4將排排坐2025-04-02 08:51
內涵曼聯 !瓜帥笑談曼市德比:我們會擺90分鍾大巴2025-04-02 08:46
海港即將清倉多人或被外租 一北方球隊青睞蔡慧康2025-04-02 08:21
Ivanka Trump's unpaid interns share cringeworthy financial advice2025-04-02 08:20
全場摸魚劃水 ?梅西罕見0次射門 在場上選擇性輪休2025-04-02 07:00