您的当前位置:首页 >探索 >【】, and Blake Lively used to run 正文
时间:2025-03-18 00:49:37 来源:网络整理编辑:探索
LOS ANGELES -- Reese Witherspoon, a champion for female voices in film, is launching a new multimedi
LOS ANGELES -- Reese Witherspoon, a champion for female voices in film, is launching a new multimedia brand for women. 。
Called 。 Hello Sunshine。, the cross-platform brand is designed to tell female-driven stories in short online videos and social media -- with ambitions for television and feature films. It will ostensibly stand apart from Draper James, the clothing line that Witherspoon launched in 2015.。
Good morning. hellosunshine will be here soon!
Good morning. hellosunshine will be here soon! ☀️ pic.twitter.com/gcN9JBCP8E。
— Hello Sunshine (hellosunshine) November 21, 2016。 Witherspoon is teaming up with Otter Media (a joint venture between the Chernin Group and AT&T) for the launch. The companies, which have a majority stake in digital entertainment studio Fullscreen, are behind popular web series such as。Summerbreak 。
Summerbreak 。
The overall goal of Hello Sunshine is to "create, curate and discover powerful content by and for women across all platforms, from daily social and short form digital content to television shows and motion pictures," the companies said in a release Monday.。
SEE ALSO:Reese Witherspoon to pen lifestyle memoir 。
By signing up you agree to our Terms of Use and Privacy Policy. 。
By signing up you agree to our Terms of Use and Privacy Policy. 。
Thanks for signing up!。
She also is behind the popular brand Draper James, and is working on a lifestyle memoir.。
“I'm thrilled to be partnering with Peter Chernin and AT&T on this exciting new company," she said in a release. "My lifelong passion has been to tell women's stories with authenticity and humor. This partnership will allow me to reach a greater audience that is eager for more female driven content."。
"My lifelong passion has been to tell women's stories with authenticity and humor."。
Media and tech industry executive Kerry Tucker has been tapped as Hello Sunshine's CEO, where she will oversee all operations and strategy.。 Tucker came from the recently acquired video start-up The Video Genome Project, where she served as one of the principal architects of its sale to Hulu. She also served as EVP/CMO of Victoria’s Secret. 。Seth Rodsky, founding partner of Strand Equity Partners, will join the board.。 Witherspoon's not the only celeb to take on the digital world. Gwenyth Paltrow has。Witherspoon's not the only celeb to take on the digital world. Gwenyth Paltrow has。
goop。
, and Blake Lively used to run 。Preserve。before it shuttered in late summer.。Content will start rolling out on Hello Sunshine's website in 2017.。Man stumbles upon his phone background in real life2025-03-18 00:45
The weirdest moments from baseball's fan2025-03-18 00:43
Uber Hourly is like having a personal driver — for an hour2025-03-18 00:34
Boeing's new VR simulator immerses astronauts in space training2025-03-18 00:11
Did our grandparents have the best beauty advice?2025-03-18 00:01
Netflix in 4K seems to finally be coming to the Mac2025-03-18 00:00
How Trump bent the National Park Service to do his bidding2025-03-17 23:14
Washington caught an Asian giant hornet (aka 'murder hornet')2025-03-17 23:14
Fyvush Finkel, Emmy winner for 'Picket Fences,' dies at 932025-03-17 23:02
Hungry wolf shows up on the fat bear cams and scarfs dozens of fish2025-03-17 22:08
Whyd voice2025-03-18 00:48
Steve Bannon jokes about stealing 'Build the Wall' money to buy a yacht in viral clip2025-03-18 00:33
'The Help' becomes the most watched movie on Netflix2025-03-18 00:33
Samsung officially confirms the Galaxy Z Flip 5G2025-03-18 00:11
New Zealand designer's photo series celebrates the elegance of aging2025-03-17 23:45
John Lewis mourners push back against hypocritical GOP remembrances2025-03-17 23:42
Donald Trump morphs into Michael Scott to say he tested negative for COVID2025-03-17 23:13
Watch the SpaceX craft carrying NASA astronauts dock with the ISS2025-03-17 23:06
Xiaomi accused of copying again, this time by Jawbone2025-03-17 22:43
Netflix in 4K seems to finally be coming to the Mac2025-03-17 22:32